Kitchen appliance brand
Philippines
Conversion campaigns returned 12x while the whole account held 3.18x
3.18x
blended account ROAS
12.01x
conversion campaign ROAS
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Read case study Content & CRM
Email Marketing Agency for Flows, Campaigns and List Growth
BX is an email marketing agency that sets up your platform, writes and designs your emails, builds the automations, and reports on what each send earned. One Manila team handles strategy, copy, design and deliverability.
Who this is for
- Online stores with a customer list and no welcome, cart or post-purchase flows running
- Service businesses that collect inquiries but follow up by hand, or not at all
- Brands already on Klaviyo, Mailchimp, ActiveCampaign, HubSpot or Kit that want someone to run it every month
- Agencies and in-house marketers who need an email marketing consultant for strategy, but have the team to send
- Businesses in the US, UK, Australia, Canada, New Zealand and Singapore that want a Manila team working to their calendar
Problems we solve
- ✕A list that grows through forms and checkouts, but hears nothing until the next sale
- ✕One-size blasts sent to everyone, so engaged buyers and cold contacts get the same email
- ✕No record of where consent came from, which matters when a platform or regulator asks
- ✕Emails landing in spam or promotions because authentication (SPF, DKIM, DMARC) was never set up
- ✕Reports that show opens and clicks but not the orders or leads each campaign produced
- ✕Nobody in-house with the time to write, design, test and schedule four or more emails a month
What is included
Email strategy and sequence map
We map every trigger in your customer journey (sign-up, first purchase, abandoned cart, inquiry, lapse) and decide which ones get an automated flow and which get a monthly campaign.
Welcome and nurture automations
Welcome series, lead nurture sequences, cart and browse recovery, post-purchase and win-back flows, written and built inside your platform.
Campaign calendar, copy and design
Promotional and newsletter campaigns planned a month ahead, written by our copywriters and designed as mobile-first templates in your brand.
Segmentation and list hygiene
Segments by purchase history, engagement and interest. Bounced and long-inactive contacts are suppressed so sender reputation stays healthy.
Deliverability and compliance setup
SPF, DKIM and DMARC checks, one-click unsubscribe, a physical address in every footer, and a record of how each contact opted in.
Testing and monthly reporting
Subject line and content A/B tests, plus a monthly report on delivery, opens, clicks, unsubscribes and the revenue or leads your platform attributes to each send.
What you get from it
1
Revenue from contacts you already own
Email reaches people who already know you, without paying for each impression the way ads do.
2
Follow-up that runs every day
Automations send the right message when someone signs up, abandons a cart or goes quiet, even when your team is busy.
3
A list that stays deliverable
Clean segments, authentication and consent records protect your inbox placement as the list grows.
4
One team for strategy, copy and design
You brief one account lead instead of coordinating a writer, a designer and a platform specialist.
How we work
1
Platform and list audit
We review your email platform, current flows, list sources, consent records, authentication and the last few months of results.
2
Flow and campaign plan
You get a sequence map and a campaign calendar that match your sales cycle and promotions.
3
Copy, design and build
We write and design each email, build the automations and set up segments. You approve before anything goes live.
4
Launch, test and report
Flows go live, campaigns send on schedule, and each month we test one change and report on what it did.
Pricing
Email marketing is quoted per scope. The quote depends on the number of flows to build, campaigns per month, list size, platform and whether design is included. Platform fees are paid by you directly to your email provider. Tell us what you need on the contact page and we will send a written scope.
Get a scoped quoteCase studies
See all case studies Results from our client work
On a full-service engagement for a Philippine kitchen appliance brand, BX sent 16 email campaigns that averaged a 27.6% open rate at 98.3% delivery, alongside Meta, Google Ads and SEO work (client report, engagement from September 2025). Results vary by list, market and starting point.
Frequently asked questions
What does an email marketing agency do?
An email marketing agency plans, writes, designs and sends your emails, builds automated flows such as welcome and cart recovery series, manages your list and segments, and reports on results. BX also handles deliverability setup and consent records.
Which email platforms do you work with?
Klaviyo, Mailchimp, ActiveCampaign, HubSpot, Kit (formerly ConvertKit) and most major email service providers. If you have not chosen one yet, our guide to email marketing platforms for small business compares the main options.
Do you help grow the email list too?
Yes. Lead magnets, sign-up forms, pop-ups and checkout opt-ins are part of the service, always with clear consent wording.
How many emails should we send each month?
For an active list we usually start with at least four campaigns a month on top of the automated flows. Ecommerce brands often send more around promotions. The right number depends on how your list responds, which we track.
Can you work as an email marketing consultant instead of running everything?
Yes. Some clients want a strategy, a sequence map and a review of their setup, then their own team sends. We quote consulting and full management separately.
How do you handle anti-spam and privacy rules?
We follow the rules that apply to your audience, such as the US CAN-SPAM Act and the Philippine Data Privacy Act, plus Gmail and Yahoo sender requirements. Every email carries an unsubscribe link and your physical address, and we only mail contacts with a recorded opt-in.
Get a scoped plan from BX
Tell us about your market, goals and current setup. We will come back with a scoped plan.