Social Media Marketing Agency Philippines: Strategy, Content and Community
BX is a social media marketing agency in the Philippines, based in Taguig City. We set the strategy, make the content, manage the replies and report what worked on Facebook, Instagram, TikTok and LinkedIn, so every post has a job to do.
Who this is for
- Food, beauty, retail and lifestyle brands whose customers discover products on Facebook, Instagram and TikTok
- Businesses whose buyers ask prices and stock through comments and Messenger before they buy
- B2B firms, BPOs and recruiters building a brand on LinkedIn
- Franchises and multi-branch businesses that need one voice across many pages
- Brands running Meta or TikTok ads that need a steady supply of organic content
- Companies launching a new product or brand in the Philippine market
Problems we solve
- ✕Inconsistent posting with no clear strategy behind it
- ✕Low engagement despite a large follower count
- ✕No distinct brand personality or voice online
- ✕Comments and messages answered late, or not at all
- ✕Social media eating up internal time with little to show for it
- ✕No link between posts and actual enquiries or sales
What is included
Platform and audience plan
We choose the two to four platforms that fit your buyers. Facebook, Messenger and TikTok reach the widest Philippine audiences, while Instagram and LinkedIn suit specific categories.
Monthly content calendar, 30 days ahead
Every post planned by pillar, format and platform, and sent to you for approval before anything goes live.
Custom graphics, Reels and carousels
Designed to your brand kit, with short-form video edited for Reels, TikTok and YouTube Shorts.
Caption copywriting
Captions written for each platform in the language your audience uses, including Filipino or Taglish where it fits your brand voice.
Hashtag and trend research
Hashtags and trending formats chosen for reach where they still help, not added by habit.
Community management
Replies to comments and DMs, spam control and quick hand-off of sales enquiries to your team.
Competitor monitoring
A monthly look at what competing brands post, which formats get a response and where there is room for your brand to stand out.
Campaign and launch support
Content plans for product launches, branch openings, payday sales and seasonal peaks such as the Christmas season, coordinated with any ads or influencer work running at the same time.
Monthly analytics report
Reach, engagement, follower growth, messages and tracked leads, with the plan for next month.
What you get from it
A consistent, on-brand presence
The same voice and visual standard on every platform, every week.
A growing, engaged audience
Content built around what your followers respond to, reviewed every month against reach, engagement and message numbers.
Faster answers to customers
Questions in comments and messages are answered inside agreed hours, which matters in a market where many people buy through chat.
A creative library for your ads
Posts that perform organically become tested creative for your paid social campaigns.
Less internal time spent on social
Your team reviews one calendar a month and answers escalations, instead of making, posting and replying every day.
How we work
Brand voice definition
We set how your brand looks, sounds and behaves across social platforms, and write it down.
Content pillars
We define four to five core content themes for a balanced feed: for example education, proof, behind the scenes, promos and community.
Batch production and scheduling
Content is created a month in advance in batches, sent to you for approval with room for revisions, and scheduled for the times your audience is most active on each platform.
Engagement and reporting
We manage comments and DMs daily, track performance against the goals we set together, and review results with you every month before the next calendar is built.
Social media marketing for Philippine brands is quoted per scope, based on platforms, posts per week, the share of video and community management hours. Packages range from three posts a week to daily posting. International clients start from USD 800 per month. Ad spend is always separate. See our social media management pricing guide for current market ranges, or contact us for a quote.
Get a scoped quoteA kitchen appliance brand on a full-service engagement that includes social media returned a 3.18x blended account ROAS from September 2025. For a cafe on about PHP 10,000 a month of Meta spend, one engagement campaign earned 312,634 post engagements and messaging campaigns started 2,517 customer chats; the cafe reports PHP 60K to 80K in added monthly sales (client reported). The cafe figures come from paid Meta campaigns; the kitchen appliance figure covers the whole engagement, including social media.
Frequently asked questions
What does a social media marketing agency in the Philippines do?
It plans your social strategy, creates the posts and videos, publishes them, manages comments and messages, and reports results. A good agency also tells you which platforms to skip. At BX, paid social ads, influencer campaigns and shoots can be added under the same team, so organic and paid content follow one plan.
Do you shoot the photos and videos?
We offer add-on packages for monthly on-site shoots across Metro Manila. We can also edit footage your team supplies.
Who approves the content?
You do. We send the full calendar two weeks in advance for review before anything goes live.
Do you manage TikTok?
Yes. Short-form video and TikTok growth strategy are a core part of our social media work.
How many posts per week do you create?
Packages range from three posts a week to daily posting, depending on your plan and platforms.
Will social media marketing get me direct sales?
Organic social is mainly for brand building, trust and customer conversations. Direct sales are usually driven by adding paid social ads on top of a strong organic base.
Keep exploring
Get a scoped plan from BX
Tell us about your market, goals and current setup. We will come back with a scoped plan.