SEO Reseller Program for Agencies
Become an SEO reseller without building an SEO department. You sell SEO to your clients under your brand, and our Manila team delivers the audits, on-page work, content, links and monthly reports behind the scenes.
Who this is for
- Web design and development agencies whose clients keep asking about rankings after launch
- Paid media and social agencies that want to add SEO without hiring an SEO lead
- Marketing consultants and fractional CMOs who need a delivery team for SEO retainers
- Agencies with a few SEO clients today and a pipeline that is growing faster than their team
- Agencies in the US, UK, Australia, Canada, New Zealand and Singapore that want overnight or same-day turnaround from a UTC+8 team
Problems we solve
- ✕You are turning down SEO work, or referring it out, because nobody on your team can deliver it
- ✕Your one SEO specialist is at capacity, and every new client means a hire
- ✕SEO deliverables arrive in different formats each month, so clients see an inconsistent agency
- ✕Past providers sent reports with their own logo, links from low-quality networks, or vague task lists
- ✕You cannot tell what was actually done on an account because there is no task log
- ✕Client data and access sit with a vendor instead of your agency or your client
What is included
Technical SEO audit in your branding
A crawl-based audit covering indexation, site speed, internal links, duplicate pages and structured data, delivered in your agency template with a prioritized fix list your client can act on.
Keyword research and page mapping
Search terms grouped by intent and mapped to existing or new pages, so each page has one job and pages do not compete with each other.
On-page optimization
Title tags, meta descriptions, headings, internal links and copy updates, applied directly in the CMS when you grant access, or handed over as a change sheet for the client's developer.
SEO content
Service pages, location pages and blog articles written in US, UK or Australian English to match the client's market, edited before they reach you.
Link building with named methods
Outreach, digital PR, local citations and relevant directories. We tell you which methods we use and which sites we avoid, in line with Google's spam policies.
Monthly white label reports
Rankings, Search Console clicks and impressions, completed tasks and next month's plan, in your logo, colors and report format.
What you get from it
Your brand on every deliverable
Audits, reports, docs and email summaries carry your agency's name. Our team does not contact your clients unless you ask us to join a call as part of your team.
Cost that follows your sales
You pay per client scope instead of carrying a salary before the revenue arrives, which keeps your margin predictable as you add SEO accounts.
A team, not one freelancer
Technical SEO, content and link building sit with different specialists, so one person's leave or skill gap does not stall an account.
Work you can inspect
Every account has a task log. You can see what changed, when, and on which URL before you present the month to your client.
How we work
Partner call
We learn how you sell SEO today, your client mix, your markets and how you want reports to look.
Scope per client
You share the client's site and goals. We propose a monthly scope and a quote for that account, and you set your own client price.
Access and onboarding
Your client grants access to Search Console, Analytics and the CMS through their own accounts, with you as owner and our team added as users.
Audit and roadmap
We deliver the audit and a 90-day plan in your template for you to present.
Monthly delivery and reporting
Work runs on a fixed cadence, logged task by task, with a report ready for your review before the client sees it.
Reseller scopes are quoted per client, based on site size, markets, content volume and link targets. You set your client's price and keep the margin. Tell us about the account on our contact page and we will send a scope. For how agencies usually structure the markup, see our guide to white label SEO pricing.
Get a scoped quoteThese are direct BX client accounts, shown to illustrate the delivery team's SEO work. Client names are withheld. For a multi-branch trade supplier in Australia, monthly Google clicks rose from 268 in August 2025 to 637 in August 2026. For a corporate services group in Singapore and Malaysia, 46 tracked keywords improved from March to August 2026. Results vary by market, budget and starting point.
Frequently asked questions
What is an SEO reseller?
An SEO reseller is an agency or consultant that sells SEO services to its own clients while a partner performs the work. The reseller owns the client relationship and the pricing. The partner stays behind the scenes.
Is an SEO reseller program the same as white label SEO?
They overlap. A reseller program is the commercial arrangement between your agency and the delivery partner. White label describes how the work is presented, under your brand. Our white label SEO guide explains the model in more detail.
Do you offer fixed SEO reseller packages?
We quote per client scope rather than selling one fixed package, because a five-page local site and a 2,000-page store need different work. Many partners then package our scopes into their own tiers for their clients.
Will my clients know you are involved?
Not from us. Deliverables use your branding and we do not contact your clients directly. Some agencies tell clients they use specialist partners, and that choice is yours.
Can you guarantee rankings for my clients?
No. No one can guarantee rankings, and Google's own guidance warns against providers who do. We commit to a defined scope of work, clear reporting and response times.
Who owns the content and the accounts?
Your agency or your client. Content we write, audit files and reports are handed over to you, and analytics and CMS accounts stay in your client's name.
Get a scoped plan from BX
Tell us about your market, goals and current setup. We will come back with a scoped plan.