California rules checked before launch
Federal rules apply everywhere: FTC guidance on endorsements and claims, CAN-SPAM for email and the TCPA for calls and texts. California adds more than most states. The CCPA and CPRA govern how personal information is collected, sold and shared, which affects pixels, remarketing audiences, cookie banners and opt-out signals. Licensed contractors must show their CSLB license number in advertising. Subscription offers fall under the state's automatic renewal law, and many consumer products need Proposition 65 warnings. We confirm which of these apply during onboarding and build them into pages, forms and ad copy.
