Philippine Digital Marketing Pricing Index 2026

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Key takeaways

The median entry SEO package among 14 Philippine providers is PHP 20,000 a month, and the middle half of providers start between PHP 15,000 and PHP 28,188.
The median entry social media management package among 8 providers is PHP 16,275 a month, and the median entry web design package among 14 providers is PHP 16,500 one-time.
Only 3 of 26 providers published ads management fees, so no reliable ads median exists yet.
Entry price is a floor, not a budget. Highest published packages reach PHP 292,500 a month for SEO and PHP 1,250,000 for web design.

Quick answer

BX Digital Marketing Services reviewed the published prices of 26 Philippine agencies and freelancers in November 2026. The median entry package is PHP 20,000 a month for SEO (14 providers), PHP 16,275 a month for social media management (8) and PHP 16,500 one-time for web design (14). Google and Meta ads management had only 3 published prices.

SEO Pricing in the Philippines: What Businesses Should Expect | BX Digital Marketing

Most Philippine agencies do not publish what they charge, and the pages that do are scattered. We opened the pricing and packages pages of Philippine agencies and freelancers on 9 November 2026 and recorded the lowest and highest package each one publishes. This index sets out what that data shows, how we calculated it and where it falls short.

Every figure below comes from the raw dataset we compiled. Amounts quoted in US dollars were converted at USD 1 = PHP 58.5. BX Digital Marketing Services is not part of the index.

Philippine digital marketing pricing index, November 2026 (PHP, entry package)
Service	Providers	Median entry price	25th to 75th percentile	Lowest entry to highest published package
SEO (per month)	14	PHP 20,000	PHP 15,000 to 28,188	PHP 12,000 to 292,500
Social media management (per month)	8	PHP 16,275	PHP 11,500 to 22,813	PHP 9,990 to 110,000
Web design (one-time)	14	PHP 16,500	PHP 8,595 to 32,575	PHP 2,999 to 1,250,000
Google and Meta ads management (per month, fee only)	3	PHP 20,000	PHP 15,850 to 20,863	PHP 11,700 to 54,725

Entry price means the lowest package a provider publishes for that service. The ads row rests on three providers only. It is shown for completeness and should not be quoted as a market median.

Key findings

SEO starts low and ends very high. The median entry package is PHP 20,000 a month, and 10 of 14 providers start at PHP 25,000 or below. The highest entry price, PHP 175,500, is 14.6 times the lowest, PHP 12,000.
Currency matters for SEO. The 5 providers that quote in US dollars have a median entry price of PHP 29,250 (converted), against PHP 20,000 for the 9 that quote in pesos.
Social media management clusters around PHP 10,000 to PHP 20,000. The median entry package is PHP 16,275 a month, and 4 of 8 providers start at PHP 15,000 or below.
Web design entry prices are low, but top packages are not. The median entry package is PHP 16,500 one-time and 9 of 14 providers start at PHP 24,000 or below, yet the highest published web design package is PHP 1,250,000.
Ads management fees are rarely published. Only 3 of 26 providers list a fee for Google or Meta ads management, with entry prices of PHP 11,700, PHP 20,000 and PHP 21,725. Most quote after a call, and at least one charges the higher of a flat fee or 15% of ad spend.

Who was included

The index covers 26 providers: Philippine agencies, studios and individual freelancers that state their own package prices on their own websites. We list them below by name and by service. We do not show prices per provider here, because a package price without its deliverables can mislead. The raw dataset keeps the figures, notes and page addresses.

Providers included in the index, with the services counted
Provider	Services counted
AIPro.PH	SEO, social media
Alvin John Ferias	SEO
BoostUrSEO	SEO, social media, web design
Dixie Raiz Pacheco	Web design
DoodlePress	SEO
Jesnin Vence	Web design
Jun Sanchez	Web design
Linkage.ph	SEO, ads management, social media
Metro Manila Websites	Web design
NetizenWorks	Web design
OOm Philippines	SEO
Optimind	Social media
PH Premium Digital Marketing	Social media, web design
React Digital	SEO, ads management, social media, web design
SEO Company Philippines	SEO
SEO-Manila	SEO, ads management, social media
SEO.com.ph	SEO
Sam SEO Philippines	SEO
SearchEngineHub	SEO
Searchfrost Digital Solutions	SEO
ServicioPro	Web design
SpringHive (Cebu)	SEO, social media, web design
Web by Lods.AI	Web design
WebEasyPH	Web design
Webbox PH	Web design
webdesigner.ph	Web design

Methodology and limits

How the index was built
Item	What we did
Date checked	9 November 2026
Sources	Pricing, packages and service pages on each provider's own website. Search engines were used only to find pages.
What counted	A page that states the provider's own package prices. Pages that only quote general market ranges were left out.
Left out	42 other pages were opened and not counted. Reasons: market ranges only, no prices shown, prices dated 2016, monthly hosted plans that are not one-time web design, and one package whose fee bundles ad spend.
Currency	PHP as published. US dollar prices converted at USD 1 = PHP 58.5 and rounded to the nearest peso.
Entry price	The lowest published package for the service. Statistics use entry price only.
Highest published package	The highest priced package a provider lists. Packages marked custom or call-in are not counted.
BX	BX Digital Marketing Services is excluded from the index.

The arithmetic is simple. Entry prices are sorted from lowest to highest. The median is the middle value, or the average of the two middle values when the count is even. Percentiles use linear interpolation: the position is 1 + (n - 1) x p, and the result sits between the two neighbouring values in proportion to the decimal part.

Entry prices used, sorted (PHP), and the working
Service	Sorted entry prices	Working
SEO, n = 14	12,000; 14,567; 15,000; 15,000; 15,000; 16,380; 20,000; 20,000; 25,000; 25,000; 29,250; 45,000; 51,948; 175,500	Median = (20,000 + 20,000) / 2 = 20,000. 25th percentile at position 4.25 = 15,000. 75th percentile at position 10.75 = 25,000 + 0.75 x (29,250 - 25,000) = 28,187.5.
Social media, n = 8	9,990; 9,998; 12,000; 15,000; 17,550; 20,417; 30,000; 40,658	Median = (15,000 + 17,550) / 2 = 16,275. 25th percentile at position 2.75 = 9,998 + 0.75 x (12,000 - 9,998) = 11,499.5. 75th percentile at position 6.25 = 20,417 + 0.25 x (30,000 - 20,417) = 22,812.75.
Web design, n = 14	2,999; 5,000; 8,500; 8,500; 8,880; 9,980; 15,000; 18,000; 24,000; 25,000; 35,100; 40,000; 45,000; 120,000	Median = (15,000 + 18,000) / 2 = 16,500. 25th percentile at position 4.25 = 8,500 + 0.25 x (8,880 - 8,500) = 8,595. 75th percentile at position 10.75 = 25,000 + 0.75 x (35,100 - 25,000) = 32,575.
Ads management, n = 3	11,700; 20,000; 21,725	Median = 20,000. 25th percentile at position 1.5 = 15,850. 75th percentile at position 2.5 = 20,862.5.

Limits to keep in mind:

The sample is not random. It contains only providers that publish prices, and those tend to sell packaged, lower-priced work. Agencies that quote after a call are missing, so real market prices are likely higher at the top.
Entry price is the lowest package, which is often a starter or template offer. It says little about what a full programme costs.
Published prices are asking prices. We did not test what is delivered or what clients actually pay.
Several pages did not say whether a price is monthly or one-time, whether it includes VAT, or whether it covers ad spend. Where a page was unclear we recorded the doubt in the dataset notes. Dropping the one SEO provider with unstated billing leaves the SEO median at PHP 20,000.
Some pages contained internal inconsistencies or promotional prices. We used the figure shown first and noted the conflict.
Counts are small for social media (8) and very small for ads (3). Treat those medians as indications.

How to use the index when budgeting

Use the index to check whether a quote is in the usual range, not to set your budget. A quote below the 25th percentile deserves a closer look at scope. A quote above the 75th percentile should come with more pages, more content or more people.

Find the service in the summary table and note the median entry price and the 25th to 75th percentile.
Ask each provider for the deliverables behind the price: pages, posts, articles, reports and meetings per month.
Convert any US dollar quote to pesos at the same rate before comparing. This index uses PHP 58.5.
Add costs outside the fee: ad spend, tools, developer time, content and hosting.
Treat the median entry price as a floor for a small, low-competition scope. Growing businesses usually need a higher package.

For the full picture of each service, read our guides on SEO pricing in the Philippines, social media management pricing, Google Ads management pricing and website design and development cost.

How the index compares with our other pricing guides

This index measures published entry packages. Our earlier guides describe typical monthly or project ranges for Philippine buyers, so the numbers differ by design. In our SEO pricing guide, the Standard level runs PHP 15,000 to 35,000 a month and the Basic level PHP 8,000 to 15,000. The index median of PHP 20,000 and the middle half of PHP 15,000 to 28,188 sit inside the Standard band, and the lowest entry price of PHP 12,000 sits inside the Basic band.

Our digital marketing agency cost guide lists social media management at PHP 10,000 to 65,000+ a month across freelancers, boutique and full-service agencies, which contains the index median of PHP 16,275. Its Google Ads management range of PHP 10,000 to 50,000+ contains the three ads entry prices found here.

Web design is where the two differ most. The index median entry package is PHP 16,500, while our website cost guide puts a small landing page site at PHP 35,000 to 70,000 and a service website at PHP 60,000 to 150,000. The reason is what is being measured: the index counts the cheapest package a provider lists, which is often a template or starter site, and the guide describes typical project prices. Both are valid, and neither predicts what your own quote will be.

Our earlier guides convert dollars at about PHP 62 to USD 1. This index uses PHP 58.5, so converted figures differ slightly.

How BX's own published prices compare

BX Digital Marketing Services publishes starting prices in US dollars for international clients. The table converts them at the index rate and sets them beside the index. BX is not part of the index statistics.

BX published starting prices against the index
Service	BX starting price	At PHP 58.5	Index median entry price	Where BX sits
SEO	From USD 800 a month	PHP 46,800	PHP 20,000	Above the 75th percentile (PHP 28,188). 12 of 14 entry prices are lower.
Paid ads management	From USD 600 a month plus ad spend	PHP 35,100	PHP 20,000 (3 providers)	Above all 3 published entry prices.
Social media management	From USD 800 a month	PHP 46,800	PHP 16,275	Above all 8 entry prices. The highest is PHP 40,658.

BX prices sit above the index median in each service. Two things explain most of the gap. The index records entry packages, which often cover a small scope. And BX starting prices are set for international clients, with the scope agreed per client. They are not directly comparable to the cheapest package on a local pricing page, so compare deliverables before you compare fees.

BX does not publish a PHP rate card. The peso ranges in our SEO pricing guide describe the Philippine market, not BX fees. If you want a budget for your own site, our SEO investment calculator is a starting point, and our SEO services page explains what a BX engagement covers.

How to cite this index

Journalists, directories and researchers are welcome to quote the figures with attribution. Suggested citation: BX Digital Marketing Services, "Philippine Digital Marketing Agency Pricing Index 2026," published 9 November 2026, https://brainnexdigitalmarketing.com/learn/blog/philippine-digital-marketing-pricing-index-2026/./ Please state the sample size and that prices are published entry packages checked on 9 November 2026.

Short form: "According to the BX Digital Marketing Services Philippine Digital Marketing Agency Pricing Index 2026, the median entry SEO package among 14 Philippine providers is PHP 20,000 a month."

Frequently asked questions

How much does SEO cost in the Philippines in 2026?

In the BX Digital Marketing Services index of 14 Philippine providers checked on 9 November 2026, the median entry SEO package is PHP 20,000 a month. The middle half of providers start between PHP 15,000 and PHP 28,188, and published entry prices range from PHP 12,000 to PHP 175,500.

How much does social media management cost in the Philippines?

Across 8 providers, the median entry package is PHP 16,275 a month and the middle half start between PHP 11,500 and PHP 22,813. The lowest entry price was PHP 9,990 and the highest published package was PHP 110,000 a month.

How much does a website cost in the Philippines in this index?

Across 14 providers, the median entry web design package is PHP 16,500 one-time, with the middle half starting between PHP 8,595 and PHP 32,575. Top packages are much higher, up to PHP 1,250,000. Domain, hosting and maintenance are often extra.

Why is there no Google Ads management median?

Only 3 of the 26 providers publish a fee for Google or Meta ads management, which is too few for a reliable median. Their entry prices were PHP 11,700, PHP 20,000 and PHP 21,725 a month. Ad spend is paid to the platform on top of the fee.

How many agencies are in the index and how were they chosen?

The index has 26 providers. Each one states its own package prices on its own website, which we opened on 9 November 2026. Pages that only quoted general market ranges were excluded, and so was BX. The sample is not random, because it can only include providers that publish prices.

Do these medians match BX's other Philippine pricing guides?

They are consistent but not identical. The index measures the cheapest published package, while our guides describe typical ranges. The SEO and social media medians fall inside the guide ranges. The web design median of PHP 16,500 is lower than the guide range for small sites because it counts starter and template offers.

Can I cite the Philippine Digital Marketing Agency Pricing Index?

Yes. Cite BX Digital Marketing Services, the title, the publication date of 9 November 2026 and the page address, and state the sample size. A suggested citation is in the How to cite this index section above.

How we wrote this guide

We reviewed the service scope and trade-offs from our hands-on work. Our guides explain costs, limitations, and what to ask before choosing a provider. See our process.

About the author

Tim Alcantara

Tim Alcantara is a Digital Marketing Consultant at BX Digital Marketing, a Taguig-based agency that runs SEO, Google Ads and Meta Ads for clients in the Philippines, Australia, the United States, Canada, the United Kingdom and Singapore.

Learn more about BX

Philippine Digital Marketing Agency Pricing Index 2026